+If Eliezer Yudkowsky gets something wrong when I was trusting him to be right, and refuses to acknowledge corrections (in the absence of an unsustainable 21-month nagging campaign), and keeps inventing new galaxy-brained ways to be wrong in the service of his political agenda of being seen to agree with Stalin without technically lying, then I think I _am_ the victim of false advertising.[^gould-analogy] His marketing bluster was designed to trick people like me into trusting him, even if my being dumb enough to believe him is on me.[^gullible]
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+[^gould-analogy]: Yudkowsky [once wrote of Stephen Jay Gould](https://www.lesswrong.com/posts/BahoNzY2pzSeM2Dtk/beware-of-stephen-j-gould) that "[c]onsistently self-serving scientific 'error', in the face of repeated correction and without informing others of the criticism, blends over into scientific fraud." I think the same standard applies here.
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+[^gullible]: Perhaps some readers will consider this post to be more revealing about my character rather than Yudkowsky's: that [everybody knows](https://thezvi.wordpress.com/2019/07/02/everybody-knows/) his bluster wasn't supposed to be taken seriously, so I have no more right to complain about "false advertising" than purchasers of a ["World's Best"](https://en.wikipedia.org/wiki/Puffery) ice-cream who are horrified (or pretending to be) that it may not objectively be the best in the world.
+
+ Such readers may have a point. If _you_ [already knew](https://www.lesswrong.com/posts/tSgcorrgBnrCH8nL3/don-t-revere-the-bearer-of-good-info) that Yudkowsky's pose of epistemic superiority was phony (because everyone knows), then you are wiser than I was. But I think there are a lot of people in the "rationalist" subculture who didn't know (because we weren't anyone). This post is for their benefit.
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+Perhaps he thinks it's unreasonable for someone to hold him to higher standards. As he [wrote](https://twitter.com/ESYudkowsky/status/1356493883094441984) [on](https://twitter.com/ESYudkowsky/status/1356494097511370752) [Twitter](https://twitter.com/ESYudkowsky/status/1356494399945854976) in February 2021:
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+> It's strange and disingenuous to pretend that the master truthseekers of any age of history, must all have been blurting out everything they knew in public, at all times, on pain of not possibly being able to retain their Art otherwise. I doubt Richard Feynman was like that. More likely is that, say, he tried to avoid telling outright lies or making public confusions worse, but mainly got by on having a much-sharper-than-average dividing line in his mine between peer pressure against saying something, and that thing being _false_.
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+I've read _Surely You're Joking, Mr. Feynman_. I cannot imagine Richard Feynman trying to get away with the "sometimes personally prudent and not community-harmful" line. (On the other hand, I couldn't have imagined Yudkowsky doing so in 2009.)
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+Other science educators in the current year such as [Richard Dawkins](https://www.theguardian.com/books/2021/apr/20/richard-dawkins-loses-humanist-of-the-year-trans-comments), University of Chicago professor [Jerry Coyne](https://whyevolutionistrue.com/2023/08/27/on-helen-joyces-trans/), or ex-Harvard professor [Carole Hooven](https://www.thefp.com/p/carole-hooven-why-i-left-harvard) have been willing to pay political costs to stand up for the scientific truth that biological sex continues to be real even when it hurts people's feelings.
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+If Yudkowsky thinks he's too important for that (because his popularity with progressives has much greater impact on the history of Earth-originating intelligent life than Carole Hooven's), that might be the right act-consequentialist decision, but one of the consequences he should be tracking is that he's forfeiting the trust of everyone who expected him to live up to the epistemic standards successfully upheld by UChicago or Harvard biology professors.